For“The Weeknds” first offical album launch I was tasked with working on a launch/ rollout plan for the album.
During this launch I worked with a small team comprised of digital marketers, strategist, photographers, and graphic designers. We created a 5 part docuseries chronicaling the accompanying tour.
Additionally I was hired to Direct and Produce this album commercial for The Weeknds Debut album Kissland. I worked alongside his creative team to write and direct the commercial.
Client: XO/Republic Records
Director: Christopher Latouche
Art Director:Drop
Creative Director: Lamar C Taylor
Cinematographer: Damon Jamal
